This Dutch Bike Company Used Fake Tv Boxes To Ship Their Bikes And It Reduced Shipping Damage By 80%
This Dutch Bike Company Used Fake TV Boxes To Ship Their Bikes And It Reduced Shipping Damage By 80% They say drastic times call for drastic measures – and that’s exactly what this Dutch bicycle company had to resort to after they noticed that many of their $3,000 bicycles were getting damaged during shipping. They came up with a simple yet brilliant idea – they decided to redesign their packaging so it no longer resembles ordinary bicycle packaging and surprisingly succeeded with flying colors!...