IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 1

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99-Cent Tote Bag

For those of you that don’t know, pricey fashion brand Balenciaga recently released a new bag. Worth $2,145. But that’s not the funniest part. No. The funniest part is that it bears a striking resemblance to another bag, namely IKEA’s iconic Frakta tote bag. You know, the big blue durable one that costs 99 cents.

Needless to say, the internet had a good laugh about the whole thing, but now IKEA has also joined in the fun by mocking Balenciaga’s new bag in their own special way. Enlisting the help of ACNE, a Stockholm-based Swedish creative agency, the furniture giant has released a hilarious advert that helps people to differentiate between IKEA’s original Frakta and Balenciaga’s expensive impostor. Take a look below at how it all went down.

Pricey fashion brand Balenciaga recently released a new bag worth $2,145

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 2

The only problem is that, well, it looks a lot like IKEA’s iconic Frakta tote bag

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 3

You know, the big blue one that costs 99 cents

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 4

The internet had a good laugh about it, but now IKEA has also joined the fun

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 5

They made an ad designed to help people differentiate their bag from Balenciaga’s expensive impostor

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 6

And as you can see, it’s pretty funny

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 7

The advert was designed in collaboration with Swedish agency ACNE

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 8

Which one do you prefer?

IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 9 IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 10 IKEA Responds To Balenciaga’s $2,145 Bag Which Looks Exactly Like IKEA’s 99 - 11

Andrius

In cahoots with the secret orde… With nobody. In cahoots with nobody.