18 Creative Elevator Ads
When users become more and more ad blind, and old ways of advertising fail – advertisers have to use something called imagination to come up with new ways and places for advertising. A good example could be elevator advertising.
Elevator? Yes, according to statistics the average number of riders in a high-rise building is 500 people per day[ 1 ]. Besides automatically being unusual and eye-catching, these ads cannot be turned off like TV ads, and by some people are viewed more than once a day.
1. Folliderm: Bald Man
Advertising Agency: JWT, Brazil
2. Divorce Lift
Advertising Agency: g k k DialogGroup, Frankfurt, Germany
3. Gold’s Gym
Advertising Agency: Quadrant Communications ltd
4. Plastic Surgery Clinic: Be Born Again
5. Hairy Elevator
Prefer it this way? 98% of women do too.
Advertising Agency: Ponto de Criacao, Brazil
6. Durex: Better Shape, Better Sex
7. Great Lakes Science Center
Advertising Agency: Brokaw, Cleveland, USA
8. Shams Taekwondo School
Advertising Agency: JWT, Manama, Bahrain
9. Maxwell House: Wake Up
10. We Mine The Coal That Powers The Nation
Agency: Blattner Brunner, Pittsburgh, USA
11. Gold’s Gym: Overweight
Advertising Agency: PragmaDDB
12. Fiat Punto: Elevator Parking Sensor
Advertising Agency: Giovanni + DraftFcb Sao Paulo, Brazil
13. Swiss Skydive
Advertising Agency: Wirz/BBDO, Switzerland
14. Witness Against Torture
Advertising Agency: TBWARAAD, Dubai, UAEAdvertising
15. Fitness Company
Credits: Publicis
16. Bacel: Take Action. Love Your Heart
Advertising Agency: Lowe, Istanbul, Turkey
17. Superman the Movie
Advertising Agency: JWT, Brazil
18. Kill Bill 2
Advertising Agency: Uncle Grey, Oslo, Norway
linen
Ukrainian Copywriter Practices His Skills By Creating Clever Print Ads Every Day
Have you heard about the ‘365 challenge’? The one where you’re supposed to do something every single day for one year? These things actually work, and if done honestly, they can become a good way to hone your skills. That’s what Ukrainian copywriter Andrii Mischenko decided to do to flex his creativity muscles.
As a training exercise, Andrii has started creating print ads for famous brands daily: “ This challenge means I have to post creative print advertising every day (except weekends), ” he told Bored Panda. “ Each day I choose one brand randomly. Then I analyze all the communication and advertising brand had. Then I create several prints in Photoshop. And finally, I post one of them on my Instagram account. “
Andrii has been at it since June 2016 and so far he’s sticking to his word. You can follow his progress on Instagram .
More info: instagram (h/t: boredpanda , designtaxi )
#1 Aspirin
#2 Ariel
#3 Durex
#4 Clear
#5 Dove
#6 WWF
#7 Levi’s
#8 Whiskas
#9 Pampers
#10 Toblerone
Andrius
In cahoots with the secret orde… With nobody. In cahoots with nobody.
